Brand development

Service

Distinguishing your brand image from your competition

Business development is a long-term process needed for every brand and organization to maintain relevant and grow successfully. However, before exploring new markets, it is important to look internally and assess if the brand is ready to fly out and reach new highs. Is there a language or a cultural barrier? Is the pricing and margin structure relevant in a different market and currency? Is the brand’s (digital) content suitable in territories other than the ones currently active in?

Brand Development is key and foundational elements should be put in place and potentially improved before starting the business development phase of entering new markets.

Target (group) definition
Brand strategy
Brand positioning and messaging

Do you think your brand is ready to explore new grounds, or are you convinced your brand development is set and ready to score internationally?

Let’s get in touch and discuss how Silta Development can be the bridge to guide you to where you want to be

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